So You Need Therapy (SYNT) is a Toronto-based psychotherapy clinic specializing in ADHD, BPD, autism, trauma, and grief care. They provide personalized mental health support through expert therapists and evidence-based treatments for individuals, couples, and families. SYNT sought to improve their digital presence, increase lead generation, and optimize their website’s traffic flow.
SYNT faced low online visibility and difficulty converting traffic into clients. Their website lacked proper search engine optimization and had limitations on mental health-related terms and client testimonials. With an outdated digital presence, they struggled to reach potential clients actively seeking therapy. They needed a strategy to enhance visibility, boost conversions, and attract more leads.
6
135.94%
68.67%
We conducted comprehensive, Toronto-specific keyword research to align with the local search behavior of potential clients. Using these insights, we developed high-quality, human-centered content that adheres to SEO best practices and resonates with SYNT’s audience.
We performed rigorous content gap analysis in SYNT’s content to identify the missing topics or keywords based on the customer needs and try to expand the part that is lacking. This helps SYNT to improve SEO and attract targeted traffic.
Our team performed a thorough competitor audit to understand their SEO strengths and weaknesses. We implemented a strategic competitor link-building approach to help SYNT gain a competitive edge in search rankings.
We developed an interactive ADHD quiz that enhances users’ engagement, captures valuable leads, personalizes customer experiences, and increases the website dwell time. This strategy helps businesses connect with the right audience and drive conversions.
Our transparent conversation with the SYNT team on a weekly basis helps to strategize content, that ensures clear brand messaging. It drives long-term growth by aligning with the customers’ needs and market trends.
Our link-building strategy is highly effective in fortifying SYNT’s domain authority and boosting organic search visibility. This link building technique solely focused on building trust, authority, and faster indexing.
With focused keyword research, we design landing pages that improve user interactions, minimize bounce rates, and boost conversions. Through clear CTA we help the clients to proceed further and enjoy their acquisition journey.
The success of SYNT’s digital marketing strategy illustrates the value of comprehensive SEO and user experience improvements. The clinic saw substantial increases in traffic, conversions, and overall visibility. TTC’s targeted approach helped SYNT become a stronger authority in mental health services, positioning them for continued growth and success in reaching more individuals and families seeking support.
Ready to elevate your digital presence and turn website visitors into loyal clients? Let TTC Digital Marketing Agency craft a strategy tailored to your goals. Contact us today and discover how we can deliver real, measurable results for your business!
After implementing SEO and user experience optimizations, SYNT saw a 135.94% increase in organic traffic over six months. Lead submissions grew by 68.67%, thanks to improved accessibility and targeted Google Ads campaigns. Additionally, their Business led to a 78.03% increase in contact form submissions, boosting their authority and trust in the mental health space.
