Odoo Vs Shopify: What Earns Better Conversions For Ecommerce?

These days, brands offer a range of products through ecommerce stores. It creates convenience for people and leverages this opportunity to earn bucks. Data revealed that 21.2 % of retail sales will happen online by 2024 and online sales will make up 31 % of B2B sales by 2024.

Have you decided to build your ecommerce store to boost profit? Finding the best ecommerce store is a crucial task that you should do next.

What about considering Odoo and Shopify? Which one will generate high leads and conversion on your ecommerce store? Get all answers in this blog by delving into the discussion on Odoo vs Shopify with us!

Let’s start then!


Oddo Vs Shopify: All You Want To Know

What is Odoo?

Odoo is an ‘Integrated Enterprise Resource Planning software solution’. It streamlines the strategic planning, resource allocation, and performance control of an organization and boosts its profit.

Odoo is an open-source software. That means Odoo’s source code is visible and accessible to its broad user base. So, anyone can access thecode with ease. Odoo ecommerce seamlessly runs on the majority of leading operation systems and is based on Python scripting and PostgreSQL. Its DBMS is compatible with open source.

However, Odoo ERP is now also available in two versions: the community version and the subscription-based enterprise version. The enterprise version is available in web browsers, where its open source version available in GitHub.

Oddo offers a wide range of integrated modules and apps. They include CRM modules, marketing modules for ecommerce, accounting, financial modules, human resources, and warehouse and project management.

Why To Choose Odoo?

Here are the best features of Odoo that you should consider while discovering Odoo Vs Shopify:

Odoo Apps

Odoo apps offer an end-to-end solution with the following modules. It covers CRM, sales, Manufacturing, warehouse, project management, Inventory, helpdesk, planning, website and ecommerce, marketing, HRM, POS, timesheet or reporting, etc.

Odoo CRM

Odoo CRM offers a dashboard that shares a real-time update and automates the CRM and sales process. It allows faster and more accurate forecasts for your sales processes.

Odoo DMS

Odoo’s document management system streamlines the paperwork with automatic processes. It creates, integrates push or manages documents through a centralized document management system.


What is Shopify?

Shopify is a ‘complete ecommerce platform’. It supports sales in person, web, mobile, brick-and-mortar stores, or even across multiple channels. Shopify ecommerce capabilities are immensely powerful.

Shopify is a cloud-based and hosted platform where anyone can build and start selling products immediately. The flexibility, global reach, ease of integration, and ready-to-use features make Shopify an on-the-go option for ecommerce brands.

Shopify offers three product layers such as core products, additional products and services, and app-built features.

Why To Choose The Shopify?

Easy to Access tools

Shopify offers out-of-the-box features and easy-to-access tools to its users. It removes complexities and seamlessly converts ideas into business.

Best SEO Features

Shopify SEO features improve website ranking on organic searches and improve visibility. It elevates the reach of the Magento website to a mass, drives targeted traffic, and improves sales in ecommerce sites.

Shopify Drop shipping

Shopify offers multiple features that connect wholesalers across the globe. It will help companies that run drop shipping services through ecommerce sites. Unlike manufacturing business or trade selling, this business model does not need any warehouse. It lists its products on its website, take order, and sell the products from third-party suppliers.

Shopify ecommerce

Access to the Best Analytics tool

Shopify offers access to the best analytical tools that measure performance and success for, marketing activities. Shopify’s dashboard showcase core key performance indicator of ecommerce success.

Shopify App Store

Shopify app store is another core reason that drives the attention of most high-performing brands. It offers various applications, and plugins to extend the ecommerce capabilities. Some of the most famous Shopify apps are :

– Matrixify for store management

– Event ticketing for store management and store design

– Bulk discount code bot for marketing and conversion

– The stage for live shopping

User-friendly interface

Shopify is a user-friendly platform that remains easy to use and operate for nontech users. By using drag and build, newbies without coding skills can build stores easily.

Odoo vs Shopify: Which is Best For Ecommerce Development?

Shopify development or choosing Odoo, Which one is best for your ecommerce brand. Here is a quick comparison on Odoo and Shopify. So, let’s find the answers.

Set up and Customization

Shopify can be developed simply by doing drag and drop, it is that much easier. SME brands can create highly customized shops on Shopify and earn a competitive advantage over stiff competition.

On the other hand, Odoo set up a customizable website. It streamlines the work process and adapts to the pace of SMEs easily.

Payment Methods

The checkout process in Shopify offers a streamlined checkout process. It is easy to navigate and hence eliminates the cart abandonment rates. In other words, the Shopify store offers seamless payment and checkout processes.

On the contrary, Odoo supports Odoo payment or payment providers’ websites or third-party integrations for reward points or gift card options.

Inventory Management

With Shopify store development, you can enjoy getting low-stock alerts and real-time updates on inventory. Plus, it offers multichannel inventory management, demand forecasting tools, and an easy tracking system.

On the other hand, the robust features of warehouse management, demand forecasting, and stock quantity of Odoo reduce the overall cost of inventory management.

odoo vs shopify criteria


Shopify shipping features offer bespoke features to set shipping rates, drop shipping, and seamless integration to shipping management tools.

On the other hand, Odoo offers shipping support with the ease of setting customized shipping rules for brands.


Shopify app store comes with several apps that ease the marketing conversion process for ecommerce brands.  On the other hand, Odoo’s marketplace integration, coupon code, discounts, and promotions are some of its major conversion and marketing features.

Customer Support

Shopify offers a reliable resource with FAQs, community support, and 24/7 customer support through live chat and emails.

On the other hand, Odoo also provides support to users through various channels and a help desk.

Point of Sale (POS)

Shopify’s Omni channel presence creates a powerful and easy to access point of sale for every kind of business. Some of the best features in Shopify’s POS are

– Omni channel selling

– Staff management

– Inventory management

– Reporting and analytics

– Customer management

– Growth tool support

– Centralized selling

– Built-in tools

On the contrary, Odoo offers the following POS features to users,

– Intuitive display

– Rewards to loyal customers

– Cross channel selling

– Availability across almost all devices

– Flexible invoicing

– Integrated and offline payment

Final Verdict: Odoo  Vs. Shopify For Ecommerce

Both Odoo and Shopify have separate user bases due to their specialties in features. Before you choose between Shopify and Odoo, make sure you know your business requirements well.

Shopify supports growth to small or mid-sized enterprises, whereas Odoo’s modules either small companies with limited needs or large enterprises. Odoo is the right choice for those businesses which has complex needs. On the other hand, Shopify’s intuitive design covers end-to-end ecommerce solutions for an e-commerce brand that needs easy, quick, and streamlined features.

Still Confused? Talk To Our Ecommerce Specialist Team Now!

The TechClouds is a one-stop solution that caters to all your needs for ecommerce solutions, From planning, website building, designing, or promotion, we get you covered all. Book a free consultation or mail your query now!

Frequently asked Questions

Custom Ecommerce Development Vs Off The Shelf

Have you decided to bring your brand online? Is it better to use an off-the-shelf eCommerce platform, or choose custom ecommerce development?

Well, it has no direct answer as it depends on specific goals and requirements. Some businesses can get high profits with off-the-shelf solutions. On the other hand, success comes with the custom shopping solution for some enterprises.

In this blog post, we will talk about more on this topic to make the decision-making process streamlined for you!

Off The Shelf Vs. Custom Ecommerce Solution

What is Custom Ecommerce Development?

Custom ecommerce development refers to the process of building personalized ecommerce websites with tailor-made versions of software. A team of professionals helps to develop customized ecommerce websites by making unique code out of the existing codes.

This tailor-made ecommerce website meets the specific business goal of online brands and drives targeted traffic faster

How Can Custom Ecommerce Development Help Your Business?

Tailor-Made User Experience Suits Your Target Customers

A custom ecommerce store comes with the best UX and UI for its target customers. As a result, customers get a top-notch shopping experience from it and become highly satisfied.

Meet Business Specific Needs Perfectly

A custom ecommerce solution builds an ecommerce store from scratch. This practice creates an opportunity to adjust the ecommerce functionalities as per specific needs and fit the requirements perfectly.

Scalability and Flexibility Enhance Ecommerce Performance

A custom ecommerce shop makes the ecommerce capability of the store scalable and flexible. As we know, no business is static. Especially, if you consider the digital landscape- it is ever-evolving.

These features of custom development ensure an ecommerce website can handle increased traffic, products, and transactions. It also helps you to adapt to change faster than your competitors.

Better SEO Performance

A customized ecommerce website has better website design and more User-friendly ness. Hence, it performs better on search engine result pages (SERP). This feature can significantly increase your website visibility and drive targeted web traffic organically.

It is needless to say, it leaves a positive impact on the commerce sales picture.

Create a Recognizable Brand Identity

A bespoke ecommerce services website has a tailor-made layout, design, features, typography, visuals, content, and functionalities. As a result, the website can reflect the brand’s personality, values, and story. It helps target users to differentiate a custom website from an off-the-shelf ecommerce design easily.

Enhanced Website security and improved website Credibility

A bespoke ecommerce development makes a website end-to-end encrypted with the best security features. It implements robust security measures in an e-commerce site and eliminates the potential threats of Cyber hacking or data theft.

Customized Integration

A custom ecommerce development makes the integration process streamlined and customized. It integrates the most relevant tools only to the existing site and enhances the ecommerce capabilities. It also saves costs in the long run by eliminating irrelevant add-ons.

 off-the-shelf eCommerce platforms

What Are The Major Drawbacks of Custom Ecommerce Development?

High Development Cost

The custom ecommerce development cost can be a little bit more expensive than pre-built ecommerce platforms.

Here, the affordable ecommerce website development option is like a savior. It brings the best possible design at an affordable cost without compromising on quality.

Longer Development Time

Developing a bespoke ecommerce website is a time-consuming process as the degree of complexity is high. The testing and quality assurance process also takes time and makes the ‘go live’ process delayed.

Maintenance and Support

A custom website needs ongoing support of technical support and maintenance services. Continuous bug fixing and technological maintenance are required to upkeep its optimal performance.

What is Off The Shelf Ecommerce?

Off-the-shelf ecommerce is a prebuilt and ready-to-use ecommerce platform. It comes with previously tested predefined features, templates, and functionalities. One can simply purchase and create an ecommerce shop instantly without waiting for quality assurance.

This off-the-shelf ecommerce site is not at all unique because these are already in use by several users.

customizable eCommerce platform

How Can Off the Shelf Ecommerce Help Your Business?

Cost Efficiency

Off-the-shelf ecommerce solutions are generally more budget-friendly than custom development. It happens because it is already in use. So, the users do not have to build it from scratch. Multiple users bear its development cost.

Rapid Deployment

Most businesses use eCommerce development solutions due to their ease of implementation. It helps brands set up their store and run quickly. If you want to rapidly enter into a market to enjoy the benefits of a first mover, this can be a game changer for you.

Established Ecosystem

Off-the-shelf ecommerce platforms bring an established ecosystem. It includes robust security patches, regular updates, streamlined payment gateways, various marketing tools, shipping options, and third-party apps.

What Are The Major Drawbacks Of Off The Shelf Ecommerce Development?

Limited Customization Options

As mentioned earlier, an off-the-shelf ecommerce site has limited customization options.  It can hinder the branding process. It also restricts the ecommerce business growth because 71 % of consumers expect personalization nowadays.

Limited Scalability and Growth Potential

Off-the-shelf websites have pre pre-built layouts, designs, and functionalities. It does not cater to any niche-specific needs, since its design focuses on a diverse array of areas. As a result, it restricts the growth potential making the design rigid.

Lack of Competitive Differentiation

The ecommerce market experiences stiff competition among closely competitive brands. When a brand cannot offer customers unique value to its customers, the chances of its success get thinner.

It is needless to say, an off-the-shelf website can’t create a unique brand identity for businesses. Consequently, the brand gets lost in this overcrowded market.

Less Control Updates and Bug Fixes

With an off-the-shelf ecommerce, businesses can’t get complete ownership of the site. It makes them completely dependent on the service providers of the platforms.

On the other hand, if you get a custom ecommerce website with an ecommerce development company, it gives you complete ownership of the site.

Benefits of Custom Ecommerce Development

Core Differences Between Custom Ecommerce Development and Off The Shelf

  • Performance and Scalability

Custom Ecommerce

Personalized features with great scalability provide the best performance in all aspects.

Off Shelf Ecommerce

It sometimes exceeds or offers limited potentiality, hence this instant ecommerce site is not scalable or performance-oriented.

  • Uniqueness

Custom ecommerce

It caters to specific needs in all aspects be it its application, payment gateway, integration, or appearance.

Off the shelf ecommerce

Limited templates, limited designs, plugins, and restricted features lead to low uniqueness and a lack of website branding.

  • Security

Custom ecommerce

Custom-made ecommerce gives full protection against data hacks and cybercrimes.

Off the Shelf Ecommerce

All these platforms are like open source platform hence the possible threats of cyber-attacks exists. Take advice on ecommerce consulting services to enhance your protections with customized security features.

  • Responsiveness

Custom Ecommerce

These ecommerce are intuitive and responsive on targeted devices like mobile tabs, laptops, etc.

Off the shelf Ecommerce

It does not offer a high-quality mobile experience because it runs mostly on shared server hosting.

  • Cost-effectiveness

Custom Ecommerce

Its initial outlay may seem a little bit higher, but it pays off and is high in the long run.

Off the Shelf

It comes comparatively cheaper and is extremely cost-effective for organizations with small budgets.

How To Choose The Right Option for Ecommerce Development?

To choose the right option for e-commerce development, here are some quick tips for business owners:

  • Conduct Market Research

Don’t kick start the website building process, at first conduct thorough research on the industry, and target market.

  • Consider The Competitors and Market Leaders

Make sure to take up competitive research on your competitors. It will reveal a lot of information on market trends and customer preferences. It also helps to outperform competitors.

  • Know Your Target Audience Need

Take up a thorough understanding of your customer’s needs, preferences, education, demography, and other attributes. It will make you able to create a design solely for your targeted audience.

  • Consider Your Budget

The budget is one of the prime factors in choosing the right ecommerce website developer option.

Are You Ready to Thrive in Ecommerce? The TechClouds Team is Here to Assist!

The TechClouds is one of the reliable ecommerce development experts. Here we help small and mid-sized ecommerce brands excel in their targeted niche!

6 Authentic Tips to Build User Friendly Shopify Store

Have you chosen the Shopify platform to build your online shop? Then this comprehensive guide to building a user-friendly Shopify store is a must-read for you. We suggest you read this blog till the end to get an in-depth perspective on this. Let’s begin then!

What is User-friendly Shopify Store Development?

It’s a process to build or turn the UX and UI of a Shopify website appropriate to the target audience and make the overall functionality seamless and optimized for users. Audiences have now become very conscious about the quality of user experience with brands while choosing the most potential solution.


What is Shopify Development Services?

Developing and setting up an online store or ecommerce store on Shopify is a process of Shopify Development. Companies with expertise in Shopify ecommerce development services set up Shopify stores, develop mobile apps, develop customized themes, and initial website marketing- these overall functions are collectively called Shopify development services.

Core Strategies for Crafting a User-Friendly and Professional Shopify Store

Plan your online shop’s concept

Building a strong plan for ecommerce store development is the key to building a successful user-friendly Shopify website. Planning means investing time in customer research, target market research, product planning, and industry development planning.

Start by researching your customer’s behavior, preference, buying journey, and competitive research. Then know the industry trend, and understand your competitors’ market positions, and strength, Therefore, plan your core products that make your brand stand out by showcasing unique value.

Select or build a customized theme

Shopify themes are the visual templates in the Shopify website designs. Deciding on a theme is crucial as this will decide the appearance of you online in front of the customers. Having an appealing appearance is important for a website as 80 % of the first appearance about a brand happens on its website design.

•    Check the websites of industry leaders

Have a look at the leading brand’s site to get an overview of the best standard.

•    Pick Website features 

Decide the features you want to add to your store that makes the website yours.

•    Decide the user experience

Choose the framework, overall design, font size, and text positioning that looks engaging to your customers.

•    Set budget

Know the plan and prepare a cost-effective budget to build your Shopify store that can achieve higher ROI from website design investment.

Hire Shopify theme development experts to build a website that is customized themed website focused on customer experience, budget, and website goal.

Also Read: Shopify Speed Optimization Guide

Add Product Features

The product features include product images, photos, product titles, and product descriptions. Showcasing all features rightly uplifts the experience of users with the ecommerce brand.

Presenting your products on the website is an art that adds value to the website and builds a brand image among the target audience.


Hence, you should take care of the product display and product features process with the following tips.


  • Product image

Use HD quality identical images that help shoppers to understand products’ true values in a few glances.


  • Product Description

Write crisp descriptions about products’ usages, features, and appearance for each product to introduce them to prospective buyers. Make the descriptions include the pain points of your customers.


  • Product Title

Use a short time between 30 to 70 characters for products and make sure that includes your target keyword.


  •  User guide video


Create user guide videos to show customers how the product works and what are the functionalities as part of the Shopify website development process.


  • Setting competitive price

After extensive research and analysis of competitors, set a competitive price range.

shopify ecommerce development services

Add Tailor-made Features and Plugins


Shopify offers 6000+ apps in its app Store so use it as an opportunity to boost your online shops’ usability and user experience. Adding plugins and apps to the Shopify store is like adding additional features to an existing shop to enhance its power.


Add apps, plugins, and customized settings to make your website able to offer services and satisfy diverse audiences. Quick checkouts, multi-language, and multi-vendor shipping are some most famous features of custom ecommerce development using the Shopify platform.


  •    Seamless checkouts


Choose an easy and simple check-out template that matches the design of the overall template and the brand’s visual elements.


  • Shipping


Edit the shipping setting from the admin portal and add most value-adding features with real-time tracking features

  •  Languages


Set the language setting as per your business model and requirement. Make sure to set multiple languages to target global customers.


  • Email notification


Email notification constantly communicates with customers by sharing real-time updates and creating convenience for the customers and stakeholders. Use  and edit the email notification template as per your goal.


Create a Bespoke Store with Consistent Visual Content


While creating an online shop make sure your online shop look yours from all dimension; be it features, website template, color, logo, or setting, all these look-alike to your brand’s identity.


Hiring Shopify ecommerce development services allows you to build an online shop aligned with your website goal that stands out among the crowd easily. How do they build a branded Shopify store? They take care of the following details.


Build individual web pages with care


Starting from the home page to the product page of your website, they ensure to showcase your brand’s clear message and ultimate intent to your target customers. As their experts build a home page with a perfect lead-capturing design and a product page with a comprehensive product catalog to push leads to conversion.


  • Give importance to the Shopify SEO optimization process


Shopify customization specialists build Shopify website mobile responsive, and easy to navigate to make them SEO friendly as we can’t deny the SEO part to win the user experience. hence promoting SEO content, testimonials, and reviews as social proof Is also critical


Also read: The Ultimate Shopify SEO Checklist

  • Add conversion elements to all pages

Along with capturing leads, it is important to take care of the conversion strategy in parallel. Hence, experts agencies, don’t forget to put conversion elements to all pages of the eCommerce shop.

Core elements of conversions

  • CTAs
  • Widgets
  • Share buttons
  • Social media share options


  • Showcase your brand’s value propositions


What makes your brand stand out is your value proposition. Shopify UX experts add and demonstrate value propositions in each part of your Shopify store to boost the chance of conversion rate for each lead.



Are You Ready To Hire Shopify Development Services?


Building a Shopify store with the best UX features is not a lengthy or complicated process If you have a clear idea about your website goal, target customers’ expectations, and industry trends.

Have you been involved too much in your business innovation? Don’t have enough time to focus on the marketing part?  Leave that part to our reliable Shopify ecommerce development services expert. To know more book a free consultation with us to check our efficiency!


Core Points on the Difference Between Magento and BigCommerce

Are you planning to launch an online store in 2023? Then here we have some details for you. You may have heard some names of website builders like Magneto, BigCommerce, and many more. Certainly, all these platforms are good. But to find out the best is essential. To help you find the best fit, we are here to share a comprehensive comparison between Magento and BigCommerce. Let’s begin then!

Brief overview of Magento and BigCommerce


What is Magento?

Magento is an open-source and PHP-based platform that builds highly flexible and scalable ecommerce websites, online stores, and websites for ecommerce brands. You can use it for free, though it offers paid plans also. Magento development services help you to build a more customized shop on Magento.

What is BigCommerce?

BigCommerce is an open SAAS platform that builds ecommerce websites and online stores. It’s a cloud-based platform that you can access from anywhere without installing any software or tools or purchasing any web host.

Magento vs BigCommerce

Difference between Bigcommerce and Magento


Comparison of key features


•    Customization


BigCommerce is not easy to customize if you are not well familiar with custom website development. Customizing Magento commerce is easy once you know all the codes.


•    Scalability

BigCommerce is best for organizations irrespective of the scale of operation as it’s a highly scalable platform as per brands’ needs. Magento is the best fit for large corporations as it runs already on a larger scale with lots of features and technicalities. However, Magento for small business is becoming an on-demand service in the current market.


•    Ease of use


BigCommerce is easy to use for non-tech users as it does not demand the knowledge of coding, it’s like clicking, choosing, and dropping from the dashboard to compete for a palate.

On the other hand, knowing the usage of codes is important for developing online shops on Magento Commerce.


•    SEO capabilities


Starting SEO-optimized URLs, Metadata to using robots.txt standards; all SEO-friendly features are available on BigCommerce. All these features are customizable as per personalized SEO goals.


In Magento, you can get all SEO features along with the opportunity to get more SEO-optimized configurations with third-party tool integration, URL editing, and auto-generated site map.


•    Security


In terms of data security, data backup, gradation, and maintenance; Magento and Bigcommerce both provide highly secure and resilient attributes. The Magento Commerce platform provides SSL security both in the front end and the back end of the development process.


•    Payment options


In addition to digital wallets like Amazon, PayPal, Apple Pay, and others, Big Commerce offers a broad range of payment methods.


Magento supports various offline methods, online methods, PayPal gateways, various third-party payment gateways, and payment extensions. It accepts cheques and money orders also.


•    Shipping management


The ease of seamless tracking of shipping with BigCommerce is incredible. Whereas in Magento, users get advanced levels of Shipping features like shipping single orders to multiple addresses, free shipping, and many more.


•    Product management


Catalog scaling, SKU-level customization in bulk pricing, and price lists make product management in BigCommerce to the next level.

In Magento catalog management, catalog browsing, and product browsing are core attributes of product management.


•    Marketing and SEO tools


Both the BigCommerce and Magento platforms are flexible to adapt any kind of third-party SEO and management tool integration as per customized selection. Consult experts in Magento development services to get more insights.


•    Customer management


BigCommerce platform offers different attributes including customer management, CRM management, CRM tool integration, and customer account management.


Magento provide the features like customized order status management, customer account, customer group, customer management, and customer group on the admin dashboards.


•    Third-party integrations


Magento is more flexible than Bigcommerce in third-party web app integration and extension.

Pros and Cons of Magento

Pros and Cons of Magento


o    Customizable 


Build highly customized and secured ecommerce shops that make ecommerce sites branded.


o    Powerful features


Easy integration and diverse range of configurations and scalability make its features its true strength.


o    Open-source


A global community of users and developers provides support on Magento’s open-source platform.

o    Scalable


Magento-built online shops are highly adaptable and flexible in all kinds of business models.




o    Steep learning curve


New developers and users from non-tech backgrounds may find it difficult in the beginning.


o    High maintenance costs


Maintenance charges are more in Magento commerce platforms although it turns out to be cost-effective in the long run.


o    Require technical knowledge


Operating the Magento platform needs technical knowledge of website development, design, and usage of codings.


o    May need developer assistance


Hire a Magento developer to add personalized features to your Magento-built commerce website.


Pros and Cons of Bigcommerce

Pros and Cons of BigCommerce


    Easy to use


Building a website on BigCommerce is like clicking and dropping many tools and features together.


    User-friendly interface


Its advanced UI allows users to enjoy greater control over its functionality.




Like Magento, BigCommerce is also highly scalable.


    Built-in features

It upgrades its features automatically to enhance the safety schedule against cybercrimes.





    Limited customization options

    Higher transaction fees

    Limited design flexibility


Key takeaways


Summary of key differences and features

    Ease of use

BigCommerce provides easy-to-use features


The Magento platform offers a diverse range of features,  and extensions and diversities than BigCommerce.


Both BigCommerce and Magento are scalable.


Both BigCommerce and Magento are secured.


Easy marketing tool integration makes the Magento platform a winner.




BigCommerce and Magento both have a separate user bases as different users perceive their usability based on their requirements. So, consider your business goal, requirement, and plan while choosing the right option. If you need further assistance, don’t hesitate to reach out to Magento development services for more insight. We are here to help you!





Why Should You Follow Shopify Development Trends 2023?

The Ultimate Guide to Finding the Right Ecommerce Website Development Company

Do you have the plan to launch an online store in 2023? Then we have news for you. Shopify platform comes up with some cutting-edge trending features for you. Build an ecommerce store on your own or hire a Shopify development company that you feel like convenient.

Here we have come up with some core points on Shopify commerce, so that you can easily understand and make decisions on building an e-commerce website with Shopify.

Know The Basics of Shopify

What is Shopify?

“Shopify is a commerce platform that allows anyone to set up an online store and sell their products”-Shopify. If you want to craft an online store to sell or a website to promote your products or services, you can build an advanced ecommerce store or website easily with Shopify.


Why should you use Shopify to Build an Ecommerce platform?

• Easy to use for non-tech users
• Websites are easy to market for its SEO friendly features
• Shopify-built websites are highly secured and mobile friendly
• Most of the ecommerce trends 2023 are available on the Shopify platform.

8 Shopify SEO Tips


Shopify Trends 2023

Know The Shopify Development Trends

• The mobile-friendly checkout process

Shopify makes the checkout process easier than in 2022 which can easily be accessible on mobile applications.

• Easy customization of prebuilt theme

Shopify specialists can easily customize easily the prebuilt Shopify themes and cut down costs as well.

• The easy cross-border selling feature

Automatic tools of Shopify market pro make cross-border sale operations easy to manage and viable for cost control.

• Meta field

Meta field help in creating personalized features in user experience and customer experience

• Improved content creation

Improved UI component and content creation based on obtained insights from consumer behaviour study.

• Easy decision making

Better A/B testing features make help to take decisions easily

• Shopify e-commerce trending features 2023

  •  Fast-loading page with headless commerce
  • AI integration
  • Personalized experience
  • Multi-store
  • Multi-channel presence
  • Video content, humorous content, and user-created content
  • Product video, easy real time data tracking, push notification
  • Data personalization
  • Instant customer support system and chat bot support
  • Live shopping



Keeping up with Shopify Trends is Important for Your Business

• Better performing ecommerce store

When you update the current features of your Shopify commerce according to the trends, you get access to the latest technology and better UX features. Keeping up your ecommerce with the latest features improves the overall performance of your Shopify commerce store.

Read: The Ultimate Guide to Finding the Right Ecommerce Website Development Company

• Improve the overall user experience

A thriving ecommerce website with trendy, advanced features easily meets customers’ expectations and improves their overall experience.

• Help ecommerce brands to stay updated

Integrating ecommerce trends 2023 makes websites future-ready and boosts their competitiveness in their niche.

• Make ecommerce website easy to market

Integrating new features in an ecommerce brand’s website increases the chance for the brands to perform well on SERP. The strong its SEO features become, the more it will drive web traffics and leads.

• Flexible and scalable ecommerce

Incorporating new trends makes an ecommerce website easily scalable and adaptable to changes.

• Improved sales

Adding Trendy features in existing Shopify stores means diverse options, the latest design, and easy-to-connect technicalities.

• Easy decision making

Performance measurement of e-commerce brands is easy with these latest tools. That means management can take decisions prudently and that will get reflected in its ecommerce report 2023.

How to Stay Updated with Current Shopify Trends?

 Stay updated with tech news and industry news
 Follow your competitors
 Research what your target audience wants and keep track of their trend of lifestyle.
 Follow the Shopify website for more such updates
 Be an active user of social media and know the social trends
 Analyse and measure the performance of your ecommerce store to identify its area of improvement.
 Ask for feedback from your exciting customer and analyse those feedbacks.
 Consult a Shopify development company to get more insights.

Hire a Shopify web development agency To Make Ecommerce websites at Par with Trends

You can easily implement all changes and add more value to your ecommerce brand by a simple means. Just hire Shopify development services and the rest leave to them to take care of.
Hire a Shopify Expert

Lets’ Wrap Up

Why not create a sophisticated ecommerce website if you want to build one? Stay updated with the current ecommerce trends in 2023 and then integrate one-by-one the latest updated features to the Shopify store. If you need more information and assistance, don’t hesitate to ask the best Shopify development company for cost-effective services. Don’t go by words, book a free consultation now to get more valuable advice.

Why You Need Custom Ecommerce Solutions For Your Business?

Are you planning to build an Ecommerce site to promote your products/services online? Then you must be able to think out of the box cause 54% of your potential customers want a personalized experience.

These days consumers across the global market value uniqueness, so having a site that is not unique will not be able to stand out. Hence, this will lead to missing some potential conversion-right? After all getting sale is your ultimate goal!

Without the help of custom ecommerce solutions, you can’t stand out in the crowd. Cause custom e-com solution creates web applications for your e-commerce site to make it scalable, flexible, and errorless- streamlining the process to its users. That will lead to a greater User experience. Leads and conversion!

To understand the importance of a custom website application in an ecommerce business, you have to understand it from the core. So let’s begin from scratch

What is Custom Ecommerce Web App development?

Customized ecommerce web applications are a personalized version of website applications. This sophisticated software are built to meet specific requirement of a ecommerce brand or store. Developers use this tool to boost efficiency of an ecommerce site and make it more appropriate for users.

custom ecommerce solutions

What is an Ecommerce Agency?

Ecommerce Agencies deal in B2B business and provide   custom ecommerce development services according to several ecommerce brand’s requirement to make them able to  serve their customers most finely. Hire an ecommerce agency to a lead generating Ecommerce website powered with best custom web applications.

Why You Need An Ecommerce Web Development Partner?

Here are some core reasons to hire custom ecommerce solutions partner to boost your Ecommerce business-

o    Get the web apps that make an ecommerce store truly yours

Your ecommerce web development partner built a website that truly defines your ecommerce brand. Cause you get a scope to choose the most important web apps that perfectly suit your business need.

Integration of customized web applications allows you to build an ecommerce store that your user finds easy to access, safe, free from worthless third-party apps, and highly tailor-made.

best eCommerce solutions ecommerce platforms

o    An ecommerce store that is adaptable to any new change

We know change is the only constant. The same is right for the ecommerce industry also. What is trending today,  can be a reason for a failure in the future. So it is essential to build a ecommerce site that is highly scalable to level up whenever need arises.

With the help of custom ecommerce solutions, you can build your ecommerce site using custom ecommerce platforms. And thus, you will be able to offer best user experience through custom built web apps to your customers and run a successful ecommerce brand.

o    Create a site that is apt to handle multiple vendors’ shipping details

An Ecommerce business deals daily with multiple shipping processes and vendors. Prepare your ecommerce website to track all details and keep all users up to date with real-time information. A custom-built website with bespoke web apps equips an e-commerce store to meet all of the demands of a user.

o    Custom web applications are safe

With the help of the best ecommerce solutions, you can secure your data to a safe server. Custom Web applications allow your team to retrieve all crucial information in case your main device becomes malfunctions.

eCommerce Web Development partner

•    Custom ecommerce solutions are cost-effective and time-saving

Custom-built web applications can save a lot of money on a splurge, license fee, or any other hardware or third-party software installation charges.

How? Let us explain. Custom-built software is developed to meet the specific needs of a business. That is why, when an ecommerce agency builds custom web apps for your brand, you pay only the one-time development fees. You do not have to pay any additional fees since the owner is fully yours.

Custom-built web applications save time because you don’t have to change your existing template to adapt any third-party app. Designers create an app that is a perfect fit for your existing system.

Advantages of custom-built web applications that directly benefit your E-commerce business:

o    Custom web application makes your ecommerce brand competitive in the cutthroat competition cause 34% of customers do unplanned shopping out of getting impressed over personalized experience.

o    80% of Shoppers end up shopping from a competitor’s brand over a poor experience with UX design. A Custom web application built website has a streamlined design that efficiently keeps users engaged without making them annoyed.

o    Get on-time maintenance, bug fixing, and support with the custom ecommerce solutions and make your ecommerce store available to the users 24X7 to beat competitors.

o    Custom apps backed ecommerce website load faster, enhance conversion rates and reduce the bounce rate at an optimal level.

hire an eCommerce agency

Key takeaway

E-commerce agencies use the best E-commerce platforms to build an ecommerce site that users want. That is why experts’ word matters if you really want to achieve success in the e-commerce industry. So without wasting time hire your ecommerce web development partner now!


The Ultimate Guide to Finding the Right Ecommerce Website Development Company

The e-commerce industry has opened new avenues of opportunities for entrepreneurs. From big industrial goods to day essentials, brands from all niches are now building their own e-commerce website to boost sales. Having an e-commerce website is not an option; it has become a necessity for the brand to sustain itself in this internet-driven world.

 95 % of purchases will happen through e-commerce websites by 2040- predicted in a report.

Let’s not be surprised because this is very much obvious. With the changing purview of technological upgradation, human habits and lifestyles are also changing. That is why if you want to launch your brand or as an established business owner; hiring an e-commerce website development company is an unavoidable situation for you.

What is e-commerce website development?

E-commerce website development is plan-backed execution to design and develop both the front end and the back end of an e-commerce store. This development process includes several steps which have both technical and creative aspects. Connect with the best e-commerce development company India now!


Why should you hire an ecommerce development company?

Hiring an e-commerce website developer or custom e-commerce website development services will benefit you in many aspects. Don’t know how to choose the best e-commerce development company? It’s not that much difficult, find here the ultimate guide!

top 3 eCommerce Platforms to Launch Online Store

  • Customized solution

A customized business solution is something that all opportunists find to grow. In this dynamic world of business generalized services won’t help much. Hiring an e-commerce website development company will help you to experience the best-customized services. Create UX for your customers to boost the e-commerce industry penetration rate. With a specialist team, you will get what you prioritize.

Approximately 70% of customers say their loyalty to a company is determined by how well it takes care of their needs.

  • Develop a better user experience

Customers visit an e-commerce site with expectations of a hassle-free shopping experience, payment security, real-time tracking feature, and doorstep delivery. If your e-com store can satisfy all the needs conveniently, then we must say you have created a higher degree of UX successfully. You can create all the features of ecommerce website easily with the help of an e-commerce development company India.

Investing in UX design in ecommerce generates returns of up to $100 for every dollar spent.

  • On-time technical support

Maintaining, upgrading, and getting timely technical support-these are not headaches anymore. The experts in e-commerce development can handle all these issues timely. All you need to do is share your problem and get instant technical support from them.

  •  Develop mobile commerce

Not developing a mobile store means you are losing leads and revenue. Hire an e-commerce website development service provider and take your e-com brand to the next level by getting a unique themed mobile e-commerce store.

54% of e-commerce sales will happen through mobile commerce.

  • Others benefits

  • Get technical advice on time.
  • Upgrade all the systems based on market demand.
  • Design your storefront with appealing colors and designs.
  • Experience a streamlined process of e-commerce website design.

10 Best e-commerce Marketing Strategies

How to choose the right e-commerce website development company?

Here is a step by step guidance to choose and hire the right e-commerce service for your brand.

Step 1-

Consider your business goal

Who is your target audience? What is your target market? Aim for a market leadership position or just want to boost sales volume?  No, we are not interrogating you! We are here to help you to gain a deeper understanding of your goal, and your aim.

Before choosing the right ecommerce website development company, you must focus on the above points. It is pertinent to share your view with the expert team, and it is crucial for them to understand it before taking up your project.


    Communicate your business goal with them.

    Express your view regarding the functionalities and features an E-com store should have.

    Share your ideal benchmark with them.

    See whether they have understood these or not.


Step 2

Understand and share your e-commerce website’s purpose

The website of an e-commerce brand is a like a virtual showroom or a marketplace. An E-commerce website creates convenience for customers and motivates them to try new products every day. As a blessing of the digital marketplace, now customers from every corner of a place get to try international products without physically visiting their showrooms.

Do you have the desire to create a marketplace where you serve customers across the globe? Share your thoughts on desired features you want in your website with the web design agency.


    Payment methods

    Marketing tools

    Themes

    Website languages option

Step 3    

Understand their approach

Each firm has its style of handling work. Which one suits you better? Ask them about their process and methods of work.


 What is their know-how? Ask them how they perceive your goal and how open they are to share daily feedback. Do they follow up frequently?

ecommerce webdesign trend 2023

Step 4

Cross check 

 Consider the below-mentioned points

  • Check out their website’s design, functionality, responsiveness, theme, color, loading time, etc.
  • Compare their price with the market rate.
  • Check whether they are using the latest technologies or not.
  • Check reviews, and testimonials and try to connect.
  •  If possible try to get feedback from their previous clients.

Why should you take outsourcing services?

  • Reduce cost
  • Help to achieve expertise.
  • Meet business needs.
  • Get time to be more creative.
  • Accomplish your project on time.

Don’t think much; get in touch now with the best E-commerce development company India now!


E-commerce Website Development: An Overview Of Why You Need It?

  • Approx 93.5% of global internet consumers have purchased products online.
  • The e-commerce market is growing 23% year over year.
  • Out of 100, every 33 people abandon an online purchase due to the lack of proper information.
  •  According to a well-known website, 88% of users don’t return to a site due to a bad user experience.

The e-commerce market is booming, no doubt about that, but you can only succeed if you take full advantage of this market’s potential.  A website brings life to an e-commerce business, and an e-commerce website and an e-commerce business are very synonymous. A responsive site is essential for promoting your business or online store if you want to grow. Connect an e-commerce website design company to run your E-com brand at its full profit- potential.


ecommerce website advantages

Why do you need a website for your e-commerce company?

  • Build a strong brand image


A common marketplace or online platform can hinder your brand’s growth as an individual brand. It can make your product generalize in front of the consumers. Don’t let this happen, connect to an e-commerce website builder now! When you design a perfect – individualized website for your brand, you get an opportunity to build a strong brand identity. Build a strong brand image, earn customers’ attention and get a higher market penetration rate.


  • Create a customized experience for your E-commerce shop

Own your customized e-commerce website and run it with your rule! Enjoy the freedom to post your creative ideas on your site without abiding by others’ rules. Post colorful pictures, content, and videos without any disturbance of popped-up irrelevant things. Offer different benefits and decide on the target consumers’ behavior to run your brand as a profit-driven business.

  • Create an innovative marketing campaign

The next step after launching your e-commerce brand is to come up with ideas for attracting new customers. Take up creative innovation to run effective marketing campaigns for your website. Drive paid and organic traffic to your website with tailored marketing plans, Google ads, and SEO. This will help you to drive higher leads for your eCommerce brand.

Other important reasons

  • Connect with your audience at a deeper level.
  • Create personalized UX design.
  •  Design out-of-the-box structure that makes stand out in this competitive industry.
  • Create a personalized email list and marketing strategy so that never ask why you need an e-commerce website.
  • Focus on creating a personalized design to boost the conversion rate.

How to build a website or your ecommerce brand?

Let’s take a quick understanding to get the answer for how build ecommerce website efficiently-

  1. Choose an eCommerce platform’s type


  • SaaS, open source and headless commerce are three types of ecommerce platforms. Choose the appropriate platform according to your product’s nature, business goal and functionality.
  • Get an ecommerce hosting for your Ecommerce site to provide encrypted security to your site. Web hosting can be of two types- cloud hosting, on-premise hosting.
  • Choose an ecommerce website builder.
  • Choose an effective ecommerce solution.


2. Purchase a domain name for your brand’s website

Select a creative, short, and relevantly- unique domain name.


3. Find an e-commerce website developer

Give Them:

  • Your plan
  • Goal
  • Timeline
  • A Reference of your website
  • A Date to go Live

4.Find an appropriate template that fits your e-commerce theme

Select an appropriate template or theme and consider the following details while choosing-

    • Customer navigation
    • Home page Style
    • Individualized options.


      • Add the products’ image, description, and all the relevant details.
      • Organize this section according to product categories, and details.
      • Design payment options and methods.
      • Set up shipping settings.
      • Check out the preview, test it and launch your online store.

Creative Ecommerce Website Designs

How to maintain an eCommerce Website

It’s a good curiosity for an e-commerce business owner. Let’s get a checklist below to do proper maintenance for your website.

    • Ensure and checkup effective product listing in the frequent gap and refreshed or updated.
    • These processes boost sales for your eCommerce brand.
    • Do effective order management, track all the processes, and maintain timely coordination to earn a good reputation for your brand.
    • Monitor the website’s functionality in frequent time gaps to reduce bounce rate and enhance conversion rate.
    • Keep in check all the analytical reports to fill the gap timely.
    • Implement different modules to conduct creative market campaigns and drive higher traffic.
    • Do frequent security checks and updates.
    • Keep updating the UX design and features of websites.

Have you found the best? Why wait when you can do it now? Want the top features of an e-commerce website? Hire one of the e-commerce website development service providers now! Let’s connect!

What Exactly Is Magento Ecommerce and How Can It Help Your Online Store?

What is Magento?


Magento is an eCommerce website platform owned by Adobe that was created in 2008 and is intended to provide multichannel expertise for B2B and B2C customers.


What distinguishes Magento from other systems is its extensive product handling and capacity to keep over one thousand products, allowing companies to expand their catalog as they develop.


Whether you wish to start your first eCommerce website or move to a good option, Magento eCommerce can assist you in achieving your company objectives.


Magento powers well-known brands such as Ford, Samsung, and Coca-Cola. This platform enables companies to develop distinct and different branded experiences.



It is quickly adaptable to changes and can be easily changed to meet the needs of your online store.


Its feature-rich platform simplifies eCommerce activities and offers sellers with ready-to-use advertising, search engine optimization (SEO), and product management capabilities, among many other things.


Its smooth scalability guarantees that even stores experiencing rapid growth will not be constrained by the platform. 

Read: Must-Have Ecommerce Website Features


Magento’s Key Features

Magento has a long list of notable functionalities that provide significant benefits to companies and make it one of the most competitive commerce choices available:

  • Scalability:  Magento is suitable for companies of all sizes, with products ranging from 100 to over 100,000. It is expandable and constantly adds new characteristics to meet the needs of eCommerce and customers.
  • Multi-platform integration: By letting third-party integration, online merchants have complete control over incorporating their store with others trying to sell or payment gateways and add-ons.
  • Multi-website, store, and currency: Utilizing catalog subsets and design variations, it is simple to set up extra websites, lowering the cost of having to run multiple websites.
  • Superfast search: Elasticsearch, a better search technology, is used by Magento Enterprise to help customers find the right latest product in a snap.
  • Modern technology: The most recent version (Magento 2) is compatible with cutting-edge technologies such as PHP 7, resulting in faster connection speeds with very few server resources and, as a result, host cost is way to less.
  • Individualized customer experience: Efficient customer segmentation using the target audience behavior, as well as the ability to advertise product offerings based on these sections, allows for more aimed promotions and conversions.


Advantages of Using the Magento Ecommerce Platform?

Highly Modifiable

Aside from the general looks of your online store, the Magento system enables you to cater your customers by providing a variety of shipping, payment, and language options. Just about any feature, you can think of is possible with the appropriate Magento developer.


Even though Magento is an open-source platform, the majority of the features you’ll require are still most likely by now readily available in the form of plug-ins (third-party extensions).


Several of these plug-ins are independent as well as provide remedies for financial reporting, payment, processing, and other prevalent needs.

Magento’s comprehensive ability to adapt and personalize make sure businesses stay viable with over 5000 extensions and frameworks.


However, it is important to note that the larger the level of personalization required, the more likely you will be required to consider hiring a Magento developer because much of the code will have to be written from scratch.


Optimized for Mobile


Magento 2’s latest version is mobile-friendly, which contributes to a higher website ranking in search engines. Especially Google, because it prioritizes mobile site versions.


Because smartphones are now the primary devices used by consumers to access the internet, mobile optimization is the norm rather than the exception in eCommerce.


Magento 2 provides a mobile-first framework with responsive web design. It exhibits key features but does a pretty good job of determining what they are, so smartphone users will not be misled or have difficulty finding the goods they want.


Furthermore, it is Google Analytics consistent, so you can customize tracking variables in the Magento admin panel. This is presently one of the most efficient ways of monitoring target audience behavior.


Magento 2 updates make your eCommerce store more probable to transform visitors than ever before. Because mobile users spend more, you must provide them with mobile-friendly expertise that inspires them to purchase something.

Read: WooCommerce Vs Magento 2

Global Expansion and Shipping


Magento provides multi-store features to international retailers. This enables you to control multiple stores or streams from a single administrative interface.


As a result, localized sites for each industry can be managed from a single location while sharing the very same backend and codebase.


These sites also can end up sharing customer data or stay separate based on customer groups. Each webpage, store, or store view provides pricing, tax, and shipping versatility.


Shipping methods and providers are critical components of eCommerce processes. Magento operates globally and provides the best shipping solutions to ensure that your customers are getting their items on time.


Integration with Various Platforms


Integration with third-party services makes it easier to add extra capabilities or upgrade existing ones.


To help you run a successful marketplace business, Magento integrates seamlessly with Google, Salesforce, PayPal, Sage Pay, all major social media platforms, and other business products.


Magento provides solid integration for a large variety of third-party extensions, which provides store owners and magento experts with several advantages, including:


Secure Payment Gateways


Customers can choose between redirect and direct online payment when using Magento. The former tends to take the customer to a secure payment page held by a Payment Services Provider (PSP), whereas the latter enables all payments to take place on-site.


Integration of Shipping Software


To start with, the shipment can be time-consuming. As a result, many third-party and platform software connections are available to help with the following:


  • Order management
  • Shipping Automation
  • Cost comparison
  • Labels, packing slips, and so on.
  • Inventory control
  • Tracking of shipments
  • Analysis and reporting

CRM (Customer Relationship Management) Systems


Magento CRM systems can assist merchants in improving customer interaction by gathering data, increasing customer devotion, and developing a systems approach to improved sales and marketing. Magento is consistent with CRMs such as HubSpot, Metrilo, Salesforce, and Zoho.


Integration of Social Media


Social media management is an important aspect of digital marketing. Aside from continuing to support a variety of social media integrations, Magento 2’s social login enhanced version can help you boost the number of registered customers by offering an enrollment shortcut that enables logins through social networks.


Customer Support Systems


More than 65% of people today have greater aspirations for customer support than they did three to five years ago. The above uncovers a lot about the type of service your intended audience anticipates.


Fortunately, help desks as well as live chat are Magento collaborations that speed up customer service reaction and resolution times.


Analytics and Reporting


Magento’s platform is linked to Google Analytics, resulting in reporting tools that contain additional insight that can be fully integrated into your digital marketing plan. Its report overviews role makes it simple to read and send reports.


  • Dynamic reports can be generated for a variety of purposes, including:
  • Coupon Usage report
  • Tax returns
  • Search Terms Report
  • Report on the most popular products
  • Report on abandoned shopping carts
  • Sales Reports8 reasons Why Should You Use Magento

Free Community Support

Adobe Commerce provides merchants with support tools to help them enhance their Magento commerce experience.


Their Magento forums give tips and alternatives to get your store running fine for those who are using the free version, ranging from quality standards to troubleshooting.


Magento’s 360,000+ forum users provide appropriate guidance and solutions for specific challenges, and are driven by a worldwide developer community.


Rest assured that the Magento developer support available is rooted in practical implementation, as it is made up of eCommerce developers, bloggers, designers, project managers, and others.




When an ecommerce website is SEO-friendly, Google and other search engines can effectively crawl each page, interpret its material, and index it in their database.


Once archived, they can end up serving their users the most useful and relevant web pages based on the subjects they search for. Consumers will not discover your company online unless it appears on the first page of search results (SERP).


In fact, 75% will not go beyond the first page. Fortunately, Magento is SEO-friendly. It has awesome properties for robots.txt files, sitemap.xml files, as well as multiple methods for redirecting pages.




High-quality Magento developers and website development services can help you achieve success.


TTC will make sure that your website is appealing to customers and goes fine for the duration of your online eCommerce store’s existence. 

We can assist you in determining whether Magento is a good fit for your company. Thousands of clients rely on us as a data-driven, results-oriented team that can provide outstanding service and believable offerings.


Get in touch with us today to discuss your Magento commerce options!




In this blog, we have discussed the advantages of the famous Magento eCommerce platform, their features as well as how it can elevate your online store. To know in detail, stick to the piece till the end.

Top Features Your E-commerce Website Can’t Do Without In 2023

According to statistics, there are over 24 million ecommerce sites in the world, and the number keeps increasing day after day.


With so many competitors in the market, it is highly probable that businesses will strive for strategies to distinguish themselves in the industry.


To assist you, we have created a comprehensive list of must-have characteristics that you should get from a custom ecommerce solutions company for your online store for 2022 and even beyond.


The list has been carefully crafted by top e-commerce solution providers to assist you in making better decisions all through ecommerce development.


You can select the most attractive properties for online shoppers and anticipate your business to grow. It will also assist you in keeping customers and instill customer loyalty. So, let us get started.


Choosing the best functionalities for your ecommerce website



You might dismiss this point as “duh!” We’re all aware that we need to start making the websites more user-friendly.”


However, we all know that it is simpler said than done. When it comes to client satisfaction, most businesses believe that providing more will make customers feel happy.


But, this is not the case; adding features to your ecommerce websites without planning can complicate matters.


To conquer your customers’ hearts, you must believe like them, understand them exactly, and understand what they anticipate from your website and business.


This will help you make a more informed choice when it comes to deciding what characteristics you desire, what characteristics should be prevalent on the website, and how to improve your customer experience.


As per the custom e-commerce solution providers some great ways to achieve this are:


  • Sorting your products correctly
  • Continuing to keep the checkout process as simple as possible
  • A powerful filter feature that helps to narrow it down customer searches.
  • The search bar’s autofill choice
  • Payments are processed more quickly using previously saved payment options.
  • Navigation is simple and fluid, and there’s more.
  • Adding items to the list of wants
  • Enabling product assortment notifications and much more.


Websites that are mobile-friendly

More than half of all online shoppers use their mobile phones to browse online stores. If your website is not mobile-friendly, it can harm your brand presence and result in the loss of clients.


The text, pictures, video files, as well as other aspects on a responsive website are realigned for a better internet experience on gadgets with widely different screens.


Your websites should react innately to different devices as well as provide your clients with an unprecedented customer experience.


With a user – friendly website, you can boost mobile device sales by 74%. Walmart and other retailers have even reported a 98% increase in sales via mobile devices thanks to mobile-friendly websites.

ecommerce image advantages

Photos and Videos in High Resolution

The majority of people overlook the website’s content quality. If you would like people to come to your ecommerce site and order your products, you need to render them with all of the data, such as high-quality videos and images.


Not only has tech advanced rapidly over the years, but also your customer. They really aren’t going to look for a crappy picture, a buffering youtube clip, and a handful of product bullet points. They require accurate data on the item in which they are looking to invest.



User-generated content

Reviews and ratings on shopping sites can help immensely.  According to one research, 95% of shoppers read product reviews before purchasing any items, and 57% of customers will only purchase a product if it was rated 4 stars or higher.

benefits of user generated content

One of the arguments advanced by businesses is that negative customer reviews can lead to a loss of sales.


They couldn’t have been more wrong. Most consumers regard a product with only positive feedback and praise as fake. As previously stated, we are dealing with smart customers who are well conscious of marketing practices.


Allow people to leave feedback, whether positive or negative.


You could also discuss adding plugins to enhance the user experience in the review section with the digital commerce website development firm you are looking to hire.


You can utilize these plug – ins to showcase popular items and evaluations from sites like Yelp, Facebook, Foursquare, and others.


Including user-generated feedback from social media can assist you increase brand presence and establish a loyal following.


Promotional Offers

Trying to offer special deals is a prevalent marketing tactic for so many ecommerce businesses. They help promote merchandise offers via email, social media, message, push notifications, and other channels.


If you wish to take your marketing strategy to the next level, make better use of the ecommerce site’s header section. It can assist you in capturing the interest of browsers and keeping them on the site for a greater amount of time with the potential of sales.


Shoppers will be inspired to spend considerable time and cash on your site. People search for great products if they recognise they are getting a special deal.

sales promotional offers


They are extremely convenient and enable you to hyperlink products that you intend to purchase in the long term. People are able to save products from the wish list section and start sharing them with others.


People are saving products to buy later and can also increase your sales. You have information on people who are interested in purchasing particular products.


You know what they tend to favor, you have their contact information, and you can operate an effective targeted marketing campaign that will boost your sales immediately.



Businesses with an established brick-and-mortar store can benefit from additional features. They can include a find-in-store feature that enables customers to walk down to the store and inspect the product for themselves.


It’s also beneficial for people who really can stand in line to purchase definite products because they can go down to the store and purchase the goods rather than having to wait for shipments.

choose Right Ecommerce Website Developer

It also enables people to determine whether their corner shop has the goods they want before going there individually.


Related Products

Your main goal is to improve your website’s user experience.


During ecommerce web development, you can discuss with your service provider how to employ innovative plug – ins to add features and functionality such as “related stuff,” “You could also like it,” or “usually purchased together,” and so on.


This allows you to direct your customers’ attention to other great products, increasing your sales and custom e-commerce solution providers suggest incorporating these.


It is a wonderful solution if you purchase both items and accessories, and it not just leads to customers for the product that individuals happen to come to buy on your site, as well as for other product lines.


Advance Payment Options

Providing multiple payment methods on your website gives your customers more choices. It is critical that you provide advanced payment options on your ecommerce website. Ecommerce website development companies take this feature as sacred.


Allow users to connect their different accounts, such as bank accounts, e-wallets, Pay later wallets, lines of credit, debit cards, and so on. This will make their customer experience even more pleasant, and you will be able to reduce the number of steps involved in the checkout page.


Also, if you do not offer a specific payment option, explain to your customers why you do not offer definite methods of online payment. Maintaining transparency with your customers will get you a long way.


Read: How to secure e-commerce store – Proven Ways?

FAQs (Frequently Asked Questions)

One drawback of shopping online is that you do not receive proper sales assistance. People have numerous inquiries about brands and products overall.


However, because it is a digital commerce site, they could indeed communicate directly with the vendor, which may lead to them not purchasing the item.


Selling costly products on your website becomes more challenging overall. However, you can change this by including a FAQ section on each product page.


You can also decrease the amount of content in the product description and replace it with more thorough details about the item and brand in the Faq page.


This gives users more freedom and improves their story line because they can jump right to the queries that interest them.


Shipping information in detail

There are numerous reasons why ecommerce websites experience abandoned carts. The unforeseen shipping cost is one of the main reasons.


It is critical that the cost of shipping is communicated to customers in advance instead of at the end. If your clients are aware of the shipping charges, they will be able to make a more educated choice instead of leaving the site disappointed.


You can include a shipping cost calculator predicated on zip code. Many logistic solution providers have their own APIs and plugins that you can incorporate to improve the transparency in your customers’ cost estimation.


Return Policy

Create an appropriate return policy as well as add it to your ecommerce site, just as you would a privacy policy.


Individuals should be able to understand the rules for returning the item. Include replacement clauses for products where returns are not anticipated.


Your customers will be able to believe your brand if you have a well-written return policy. People very rarely shop on websites that have no refund policy or a strategy that does not appear to be legitimate.


Final Thoughts

These are the essential ecommerce website characteristics for 2022. I hope you liked the blog and are prepared to take the next step in your development.


Please contact us if you require any additional information about digital commerce technology and the ongoing development, or if you require a team to build a custom eCommerce site for you or revamp or if you’re starting an ecommerce business from scratch and need a new website for the same.